{"id":16773,"date":"2022-11-15T11:54:44","date_gmt":"2022-11-15T11:54:44","guid":{"rendered":"https:\/\/www.lopezvicu.info\/ogilvy-una-visita-para-sonar-un-futuro\/"},"modified":"2024-10-20T07:46:50","modified_gmt":"2024-10-20T07:46:50","slug":"ogilvy-una-visita-para-sonar-un-futuro","status":"publish","type":"post","link":"https:\/\/www.lopezvicu.info\/es\/ogilvy-una-visita-para-sonar-un-futuro\/","title":{"rendered":"Ogilvy: una visita para so\u00f1ar un futuro"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">\u00ab<strong>Nosotros somos la persona que tenemos al lado<\/strong>\u00abuna de las frases que marc\u00f3 la visita de los alumnos de segundo curso de <a href=\"https:\/\/www.lopezvicu.info\/estudi\/cicle-marqueting-publicitat\/\" target=\"_blank\" rel=\"noreferrer noopener\">Marketing y Publicidad <\/a>a <a href=\"https:\/\/www.ogilvy.com\/es\/eng\/about\" target=\"_blank\" rel=\"noreferrer noopener\">Ogilvy<\/a>. Una de las agencias de publicidad m\u00e1s prestigiosas del mundo y que cuenta con m\u00e1s de 132 oficinas repartidas por distintos pa\u00edses.<\/p>\n\n<p class=\"wp-block-paragraph\">Mariela, del departamento de recursos humanos, explic\u00f3 el organigrama de la empresa y los cargos de cada uno de ellos, pero siempre recalcando la importancia del trabajo en equipo y el compa\u00f1erismo.<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>\u00abLa empresa tiene una capacidad limitada en las relaciones personales\u00bbdice en lo referente a los valores con los que se identifican en Ogilvy.<\/strong> All\u00ed valoran la originalidad y la forma de ser de cada uno, de hecho se definen como personas raritas: responsables, con af\u00e1n de superaci\u00f3n, con respeto, con imaginaci\u00f3n, con capacidad de transformaci\u00f3n, con alegr\u00eda y con servicialidad. Sin embargo, aunque la empresa enfatice estas actitudes y aptitudes, es un hecho que depende de cada uno.<\/p>\n\n<p class=\"wp-block-paragraph\">Una gran oportunidad para que los alumnos de <a href=\"https:\/\/www.lopezvicu.info\/estudi\/cicle-marqueting-publicitat\/\" target=\"_blank\" rel=\"noreferrer noopener\">Marketing y Publicidad<\/a>puedan ver la importancia del trabajo en equipo y el buen trato entre compa\u00f1eros en el mundo de la empresa.<\/p>\n\n<p class=\"wp-block-paragraph\">Por otra parte, la <em>Directora del \u00e1rea de Client Services<\/em>, Anna Torres, explic\u00f3 m\u00e1s en detalle el proceso de una campa\u00f1a publicitaria, siempre resolviendo las dudas de los alumnos, y habl\u00f3 del mantra de la empresa:<\/p>\n\n<p class=\"wp-block-paragraph\"><strong>\u00abConstruir marcas que tengan un impacto positivo en el mundo\u00bb<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Adem\u00e1s, mostr\u00f3 unos peque\u00f1os ejemplos de la inmensa creatividad del equipo y del af\u00e1n de superaci\u00f3n de lo que habl\u00e1bamos antes, con la campa\u00f1a \u201cAtypical Andorra\u201d que despu\u00e9s de ser rechazados, consiguieron igualmente en el concurso organizado por el Gobierno de Andorra.<\/p>\n\n<p class=\"wp-block-paragraph\">Finalmente, es necesario recalcar la participaci\u00f3n y el inter\u00e9s del alumnado, ya que, poder visitar una empresa como Ogilvy, fue una oportunidad \u00fanica para ellos, pudiendo conocer mejor el sector donde alg\u00fan d\u00eda trabajar\u00e1n.<\/p>\n\n<p class=\"wp-block-paragraph\">Post by: Aleksandra Krupnik, alumna del segundo curso de Marketing y Publicidad del centro.<\/p>\n\n<figure class=\"wp-block-gallery columns-3 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/www.lopezvicu.info\/wp-content\/uploads\/2022\/11\/20220931-Visita-Ogilvy_4.jpeg\"><img decoding=\"async\" src=\"https:\/\/www.lopezvicu.info\/wp-content\/uploads\/2022\/11\/20220931-Visita-Ogilvy_4.jpeg\" alt=\"\" data-id=\"12521\" data-full-url=\"https:\/\/www.lopezvicu.info\/wp-content\/uploads\/2022\/11\/20220931-Visita-Ogilvy_4.jpeg\" data-link=\"https:\/\/www.lopezvicu.info\/20220931-visita-ogilvy_4\/\" class=\"wp-image-12521\"\/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/www.lopezvicu.info\/wp-content\/uploads\/2022\/11\/20220931-Visita-Ogilvy_2-1024x769.jpeg\"><img decoding=\"async\" src=\"https:\/\/www.lopezvicu.info\/wp-content\/uploads\/2022\/11\/20220931-Visita-Ogilvy_2-1024x769.jpeg\" alt=\"\" data-id=\"12523\" data-full-url=\"https:\/\/www.lopezvicu.info\/wp-content\/uploads\/2022\/11\/20220931-Visita-Ogilvy_2.jpeg\" data-link=\"https:\/\/www.lopezvicu.info\/20220931-visita-ogilvy_2\/\" class=\"wp-image-12523\"\/><\/a><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><a href=\"https:\/\/www.lopezvicu.info\/wp-content\/uploads\/2022\/11\/20220931-Visita-Ogilvy_1-1024x769.jpeg\"><img decoding=\"async\" src=\"https:\/\/www.lopezvicu.info\/wp-content\/uploads\/2022\/11\/20220931-Visita-Ogilvy_1-1024x769.jpeg\" alt=\"\" data-id=\"12524\" data-full-url=\"https:\/\/www.lopezvicu.info\/wp-content\/uploads\/2022\/11\/20220931-Visita-Ogilvy_1.jpeg\" data-link=\"https:\/\/www.lopezvicu.info\/20220931-visita-ogilvy_1\/\" class=\"wp-image-12524\"\/><\/a><\/figure><\/li><\/ul><\/figure>\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Change Is Our Lifeblood\" src=\"https:\/\/player.vimeo.com\/video\/273377913?h=32833847a3&amp;dnt=1&amp;app_id=122963\" width=\"1200\" height=\"675\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>El alumnado de segundo curso de Marketing y Publicidad visita a una de las agencias de publicidad m\u00e1s prestigiosas del mundo<\/p>\n","protected":false},"author":3,"featured_media":16513,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[88],"tags":[],"class_list":["post-16773","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-33","resize-featured-image"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.0 (Yoast SEO v27.7) - 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